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Powerhouse Talent Inc.

Employer Brand

Powerhouse Talent's Employer Branding and Employee Engagement Training

Recruiter Training Has Never Been So Much Fun!

Recruiter Training: You’ve heard it before, your recruiters want more training. The war for talent is intensifying and the landscape seems to be changing on a daily basis. While conferences are great networking opportunities, you are really looking for training that is specific to your organization’s current state. A collection of generalized approaches to topics …

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How to Create Brand Champions at Your Organization

How to Create Brand Champions at Your Organization When you think of your employer brand, you may first envision reviews on Indeed or Glassdoor. But your employer brand affects far more than just hiring – candidates and employees are also potential customers. And when they have positive experiences with your company, they become influencers. Ready …

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Use Social Media to Build Your Employer Brand

Why Your Company Must Use Social Media to Build its Employer Brand [Infographic] Employer branding is a key component to attracting the right staff, and given the widespread usage of social platforms, social media is a key medium for boosting your employer brand. Ready to put the ACTION in Talent Attraction!?!? We work with employers …

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The U.S.-Canada War for Marijuana Talent

The U.S.-Canada War for Marijuana Talent Canada has blasted out of the gate in the legal cannabis industry, with revenues expected to surpass $7 billion this year according to some reports. Just a single Canadian marijuana corporation, Aurora Cannabis, sold 9 metric tons in the last quarter alone. Since Canadian law made cannabis legal last …

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You Don’t Need To Hire The ‘Best’ — Here’s What To Do Instead

Council Post: You Don’t Need To Hire The ‘Best’ — Here’s What To Do Instead With the unemployment rate at the historically low level of 4%, the war for the top talent rages on. Attempting to attract the best people, many companies offer top quartile pay, expansive benefit plans, fun office spaces and creative perks. …

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How to recruit top tech talent: Do’s and don’ts

How to recruit top tech talent: Do’s and don’ts Companies need to stand out to recruit top tech talent, and not in the ways you might think. Here’s what your organization should–and shouldn’t–do in its bid to attract the best candidates. It’s no secret that the tech industry is facing a talent shortage, and that …

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How Heineken is ‘rejuvenating’ its employer branding strategy

Awareness, engagement, pride: How Heineken is ‘rejuvenating’ its employer branding strategy Heineken is “rejuvenating” its employer branding campaign ‘Go Places’ with a new focus on showcasing employee stories and driving awareness and engagement. The campaign, which launches this week, features the stories of 33 Heineken employees, from Carlos who heads up Heineken’s ecommerce business The …

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What we can learn about employee & candidate experience through a cup of coffee

What we can learn about employee experience through coffee

Two years ago, a long-standing neighbourhood second tier coffee shop chain was replaced with a Starbucks. The former coffee shop was usually empty. While they made awesome donuts, they struggled. Down came the sign and nobody knew what would soon occupy this prime corner lot. Then came the infamous green signage, the modern refacing of …

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