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Powerhouse Talent Inc.

recruitment strategy

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The 5 Things Driving Online Applicants the Most Crazy

The 5 Things Driving Online Applicants the Most Crazy Half the U.S. job candidates who participated in our study this year say they have quit an online application. This is an increase of 6 percent compared to 2017. What are the causes? What challenges do candidates face? How can you increase your chances of finding …

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How To Breathe New Life Into A Stale Employer Brand

Council Post: How To Breathe New Life Into A Stale Employer Brand If your organization has been having difficulty finding and retaining the talent it needs, it may be due in part to a stale employer brand. Not to be confused with your company brand — which encompasses the messaging, perceptions and valuation your customers …

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There Is A New Compensation Currency And I’m Not Talking About Bitcoin

There Is A New Compensation Currency…

There is a new currency out there and I’m not talking about Bitcoin…or Ethereum for that matter. Increasingly we are seeing the intangibles weighing more heavily on the hearts and minds of applicants and employees when making employment decisions. So, what are some modern-day tenders of choice? Flexibility– There have been countless articles, research, and …

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The Power Of Employee Reviews For Your Employer Brand

Council Post: The Power Of Employee Reviews For Your Employer Brand Most organizations spend tons of time thinking about their consumer brand — how prospective customers perceive their products or services, how effectively their brand communicates the information it needs to attract those paying customers and the ROI on all of the marketing activities they’re …

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5 employer branding myths that are holding you back

5 employer branding myths that are holding you back Editor’s note: This is a contributed piece by Eric Friedman, founder and CEO of eSkill Corporation, a provider of Web-based skills testing for pre-employment and training. As you may already know, your competitive advantage relies on the job satisfaction and productivity of the employees who work …

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Why Employer Branding Is So Important

Why Employer Branding Is So Important 3 min read This story originally appeared on Personal Branding Blog Having a reputable employer brand is a must for an organization’s strategy because it helps companies recruit better candidates, reduce hiring and marketing costs, and improve productivity. Therefore, for organizations that are still in doubt about investing in …

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How Great Employer Branding Answers the Question on Every Female Jobseeker’s Mind

How Great Employer Branding Answers the Question on Every Female Jobseeker’s Mind Recently, my husband and I bought a new apartment. Before making our final decision, we looked at over 30 homes (much to our broker’s great chagrin). At each one, my husband zoned in on the quantitative metrics (what is the square footage?) and …

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