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Employer Branding Toronto

The Power Of Employee Reviews For Your Employer Brand

Culture, Employer Branding, Recruitment

Council Post: The Power Of Employee Reviews For Your Employer Brand

Most organizations spend tons of time thinking about their consumer brand — how prospective customers perceive their products or services, how effectively their brand communicates the information it needs to attract those paying customers and the ROI on all of the marketing activities they’re doing to grow that public brand.

 

 

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Why Employer Branding Is So Important

Culture, Employer Branding, Recruitment

Why Employer Branding Is So Important

3 min read This story originally appeared on Personal Branding Blog Having a reputable employer brand is a must for an organization’s strategy because it helps companies recruit better candidates, reduce hiring and marketing costs, and improve productivity. Therefore, for organizations that are still in doubt about investing in employer branding, here’s why it’s so important.

 

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How Great Employer Branding Answers the Question on Every Female Jobseeker’s Mind

Culture, Employer Branding, Recruitment

How Great Employer Branding Answers the Question on Every Female Jobseeker’s Mind

Recently, my husband and I bought a new apartment. Before making our final decision, we looked at over 30 homes (much to our broker’s great chagrin). At each one, my husband zoned in on the quantitative metrics (what is the square footage?) and the mechanics (how is it heated?).

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The Future Of Recruiting Talent? SodaStream Launches Commercial To Find ‘Rainmakers’

Employer Branding, Recruitment

The Future Of Recruiting Talent? SodaStream Launches Commercial To Find ‘Rainmakers’

CMOs have for a while now been bemoaning the fact that the challenge of identifying, hiring and retaining the best talent to achieve ever more complex marketing agendas is what most keeps them up at night.

 

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10 Candidate Experience Tips That Will Increase Offer Acceptance Ratios

Culture, Employer Branding, Recruitment

10 Candidate Experience Tips That Will Increase Offer Acceptance Ratios

While the surplus of available opportunities may be a major advantage for passive candidates with professional backgrounds in high demand, it is painful for companies who are hiring. Organizations all over the country are feeling the burden of talent scarcity, and are constantly competing for the same pool.

 

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These are recruiters’ top priorities for 2018

Employer Branding, Recruitment

These are recruiters’ top priorities for 2018

by Nurhuda Syed Employer engagement and candidate experience are the top recruiter priorities in 2018 for hiring graduates, according to two industry leaders. Talent acquisition software provider WCN and employer branding firm Universum conducted a global study on job applications and responses from business students to provide insights into why attraction and engagement are key to hiring the best future leaders.

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The 3 key employer brand elements that attract and retain talent

Employer Branding, Recruitment

The 3 key employer brand elements that attract and retain talent | HR Morning

Yes, pay, benefits and culture are critical when it comes to attracting and retaining top talent. But an employer’s brand also plays a vital role. Matt Handford, the SVP of People for Hootsuite, the world’s largest social media monitoring platform, explains the key elements of a company’s brand strategy – and how such a strategy …

 

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