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Employer Brand

There Is A New Compensation Currency And I’m Not Talking About Bitcoin

There Is A New Compensation Currency…

There is a new currency out there and I’m not talking about Bitcoin…or Ethereum for that matter. Increasingly we are seeing the intangibles weighing more heavily on the hearts and minds of applicants and employees when making employment decisions. So, what are some modern-day tenders of choice? Flexibility– There have been countless articles, research, and …

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The Power Of Employee Reviews For Your Employer Brand

Council Post: The Power Of Employee Reviews For Your Employer Brand Most organizations spend tons of time thinking about their consumer brand — how prospective customers perceive their products or services, how effectively their brand communicates the information it needs to attract those paying customers and the ROI on all of the marketing activities they’re …

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5 employer branding myths that are holding you back

5 employer branding myths that are holding you back Editor’s note: This is a contributed piece by Eric Friedman, founder and CEO of eSkill Corporation, a provider of Web-based skills testing for pre-employment and training. As you may already know, your competitive advantage relies on the job satisfaction and productivity of the employees who work …

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Why Employer Branding Is So Important

Why Employer Branding Is So Important 3 min read This story originally appeared on Personal Branding Blog Having a reputable employer brand is a must for an organization’s strategy because it helps companies recruit better candidates, reduce hiring and marketing costs, and improve productivity. Therefore, for organizations that are still in doubt about investing in …

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Top 10 Employer Branding To-Dos For 2018

Employer Branding (EB) is both the art and the science of employee experience storytelling. It’s the organizational identity related to the employee experience. It’s the emotional response to what it feels like to work at an organization. According to LinkedIn, 72% of recruiting leaders worldwide agree that employer branding has a significant impact on hiring. …

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