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Powerhouse Talent Inc.

Employee advocacy

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Employer brands need as much attention as consumer brands

PepsiCo: ‘Employer brands need as much attention as consumer brands’ Companies need to put as much thought and care into their employer brand strategy as that of their consumer brands, or they will miss out on talent as well as long-term growth, says PepsiCo’s Rebecca Gloyne. Tech companies have pioneered new ways of doing business …

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Field service recruitment needs a rebrand to attract next-gen talent

Field service recruitment needs a rebrand to attract next-gen talent The field service industry isn’t what it used to be. In just decades, the advance of technology from mobile, cloud, IoT, and even more recently, AR and VR, has completely transformed the way technicians fix and operate on our machines. That impacts field service recruitment …

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40% of Global Employers Report Talent Shortages

According to a Manpower Group Global Talent Survey, 40% of employers report significant talent shortages. This figure has continued to rise since 2007. Sectors experiencing the hardest hit include information technology, sales, and construction. Nearly a quarter of respondents report a lack of available applicants as being a key reason for their talent challenges. There …

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POWER UP! Employer Branding Tip

Employer Branding Tip: Build employee advocacy! Employees are three times more credible than your CEO when discussing working conditions.  (Edelman Trust Barometer) Many organization like to control and approve every message.  Build a culture of employee pride and good judgement, liberating your employees to share the journey through their eyes. The development of an employee …

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